Danny is a founding partner of Locomotion - one of Soho's longest running independent post houses - and has over 20 years of experience in the commercial and VFX field.
Under the direction of advertising greats like DDB's John Webster, Danny developed his craft working as an online Henry editor in the 90s and early 00s. In the late 00s he became Creative & Managing Director of Locomotion, and was responsible for pioneering the use of Apple Final Cut Pro technology in the Soho post environment.
Danny has overseen and developed projects for a variety of high-profile clients from major drink brands Diageo and Pepsico to major sporting titles such as the Champions League and Euros for ITV, always using the right combination of 2-D and 3-D software to get the most creative and effective solutions from his team.
As Creative Director Dan combines a great eye for detail, direction and concept development with technical knowhow, and as such he always manages to squeeze the best out of his team and deliver great results.